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Mobile Archives | Phil Murphy

02

Feb
2014

No Comments

In Advertising
Blog
Mobile

By Phil Murphy

Native Online Advertising – The Online Ad Industry is going native

On 02, Feb 2014 | No Comments | In Advertising, Blog, Mobile | By Phil Murphy

Native advertising is a hot topic, born out of our new love for mobile, the advertising challenges mobile brings and the decline in the performance of traditional display ad units. Read more…

14

Apr
2013

No Comments

In Blog
Mobile
Social Media

By Phil Murphy

Why teens are not Liking Facebook but loving WhatsApp

On 14, Apr 2013 | No Comments | In Blog, Mobile, Social Media | By Phil Murphy

All of a sudden my friends have stopped contacting me via Facebook and now my phone lights up constantly with WhatsApp messages.   Read more…

31

Mar
2013

No Comments

In Blog
Career
Mobile

By Phil Murphy

Avoid becoming the digital marketing helpdesk

On 31, Mar 2013 | No Comments | In Blog, Career, Mobile | By Phil Murphy

A friend who in the past couple of months landed a brilliant job as the ‘Digital Marketing Manager’ for a large UK retailer contacted me the other day and asked me to meet him whilst he was in Dublin.

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30

Dec
2012

No Comments

In Blog
Mobile
PPC

By Phil Murphy

Why invest in mobile PPC?

On 30, Dec 2012 | No Comments | In Blog, Mobile, PPC | By Phil Murphy

If you have been reviewing your GA reports for what device your sites are being accessed with, I am sure you will have noticed that at least 25-32% of your traffic is now coming from mobile? Right?

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30

Nov
2012

No Comments

In Blog
Mobile
SEO

By Phil Murphy

8 Tips for mobile SEO

On 30, Nov 2012 | No Comments | In Blog, Mobile, SEO | By Phil Murphy

Recently I worked on a project to a launch a mobile optimized website, so I thought I would share what I learned in terms of SEO.

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